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On the occasion of Black November we made a series of videos for LG. A client who has given us the opportunity to get off the rails of more institutional communication, to tell a story that accompanies the viewer on a journey of discovery. The protagonist of the videos is a wolf: the viewer is...
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PerleVerdi is a new line of products for large-scale distribution present on the national market and expanding internationally. It sells high quality fruit and vegetables, packed with compostable materials. Our agency followed the birth of the brand, conceiving the name and designing the packaging, and then taking care of all the communication. We recently thought...
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For the launch of the new LG cordless vacuum cleaners, LG CordZero, we have created an offline and online campaign that highlights their performances: maximum suction power, suitability and deep cleaning. Headline: The cordless vacuum cleaner that knows no bounds.Body copy: Choose the super power of CordZero, the long-lasting vacuum cleaner that captures even the...
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To present the restyling of her blog, “La Pinella”, Alessia Marcuzzi chose… Whatever. The launch video, shot last February by our crew between Rome and Milan, features Marcuzzi and a group of specialists in various sectors (nutritionist, gynecologist, dermatologist, yoga trainer, make-up artist, stylist and editor in chief). A real A-Team, ready to share advice with...
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A National Temporary Radio Station to make celebrities meet our partners. Sanremo. The staff of Whatever, led by Giulia Rigoli, has created a Temporary Radio Station in collaboration with the national broadcaster Radio Lattemiele: an opportunity to interview the artists present at the Sanremo Music Festival 2020, but above all to develop product placement activities during...
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Whatever launches the first “Suprema” TV commercial. Whatever created the launch TV commercial of “Suprema”, the new top quality tissue brand by EuroVast. It is on air on Rai 1, during the Sanremo Music Festival 2020. The film tells the daily life of a family: mom, dad, their little girl and a stuffed polar bear. It...
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