On the occasion of Black November we made a series of videos for LG. A client who has given us the opportunity to get off the rails of more institutional communication, to tell a story that accompanies the viewer on a journey of discovery.
![](https://www.whatever.it/wp-content/uploads/2021/11/LG_Follow_The_Wolf_Whatever2-1024x565.jpg)
The protagonist of the videos is a wolf: the viewer is invited to follow it, to get to the surprises of Black Friday.